Bob Lohmann, ASGCA

Best laid plans

Avoid the common traps and added costs superintendents and courses fall into during a renovation project.

The power of positive communication

There is no substitute for solid planning, but we all know that life isn’t always like that. On those occasions when the best-laid plans go out the window, Bob Lohmann says effective communication on the fly, in the field, becomes especially important.

Guest Column: Treat your brand like it’s your reputation

Bob Lohmann: In the current golf course climate, which reflects the overall economic climate, we see among our clients a heightened interest in maintaining and (re)building brand/reputation.