2015 State of the Industry: Letter from our sponsors

As golf course superintendents surely know, and as a wise person (probably Pat Jones) once noted, there are lies, damn lies and statistics.

In the golf world, annual or monthly “rounds played” numbers sometimes serve as the stick with which certain segments of the media hits the golf industry. When total rounds played figures decline, it’s seen as a sure-fire sign that the industry is depressed. On the surface, that was the case in 2014, when total rounds played were on track to decline by ~1 percent year over year from 2013.

But a deeper look at data compiled by PGA PerformanceTrak¹, taking into account days open due to weather and other factors, showed that, through October, “2014 is maintaining its trend as the highest number of rounds played per day open in the past five years.”

In 2015, we’d like to invite golf course superintendents to take a closer look at Nufarm and our industry-leading portfolio of pest management solutions. We’ve also made important progress in the past few years, adding marketing and distribution rights to product lines from Cleary Chemical Corporation and Valent U.S.A. Corporation to an already diverse line of offerings.

We offer golf course superintendents a comprehensive product line of herbicides (Last Call™, Escalade^®, Cool Power^®, Millenium Ultra™, SureGuard^® and Velocity^®), fungicides (Affirm™, Stellar^®, Torque™) and insecticides (Arena^®). We’re also constantly working to bring new and innovative products to the market to help superintendents accomplish their goals and solve their toughest challenges.

To ensure we provide "Better Choices. Better Business," Nufarm has a knowledgeable and experienced sales and marketing team, quality regulatory and product development resources, and a responsive customer service team all dedicated to the highest levels of service for our customers.

Through our sponsorship of Golf Course Industry’s Superintendent Radio Network and other informative programs, we continue to invest in superintendent education.

As we look ahead to 2015 and beyond, Nufarm will continue working to provide the golf course industry with innovative solutions to their most challenging pest problems. At the same time, our vastly experienced team of sales and technical experts will be right beside you providing the support you need to reach your potential.
 

Jason Fausey
Nufarm

¹PGA PerformanceTrak Newsletter, October 2014
 

We are proud to sponsor Golf Course Industry magazine’s 2014 State of the Industry Report. The annual study provides our industry critical information about strengths, weaknesses and opportunities that we can all leverage to improve and grow our businesses.

At Jacobsen, we understand that our success is intrinsically tied to yours. The more we can help your courses increase rounds, revenue, and profit, the more we all succeed.

We continue to serve the industry as a true partner in three ways:

Manufacturing Superior-Performing Products — Jacobsen has been synonymous with superior quality-of-cut since 1921. From the revolutionary technology of our ECLIPSE greens mowers to the class-leading productivity of the AR722T rough mower, Jacobsen has been an industry leader in turf equipment reliability, innovation and performance.

Proving World-Class Service — We understand how important it is for your team to be up and running every day. Through our parts distribution center in Charlotte, North Carolina and our national network of certified dealers, we provide the service and parts you need to keep our products – and your team – performing at the highest level.

Supporting Key Industry Organizations — We continue to support vital associations and organizations including the Golf Course Superintendent’s Association of America, the PGA of America, the National Golf Course Owners Association, the International Golf Course Equipment Managers Association and the Golf Environment Organization.

We hope you find this study to be a helpful and useful tool.

Moving forward, Jacobsen will continue to work as a true industry partner, providing products, service and support that can help you be more successful every day.

Best Regards,

David Withers
President
Jacobsen